about the episode
On episode 3 of Behind the Business, we interviewed Leslie Gray Streeter, an award-winning pop culture, entertainment, lifestyle and features journalist who is currently a columnist for the Palm Beach Post in West Palm Beach as well as a regular commentator on television and radio, a blogger and a regional media personality. Leslie is also the author of the up and coming book “Black Widow.”
We talked to Leslie about her journey to becoming a writer and what it took to find and own her voice. Get ready for lots of laughs, she is a hoot.
If you know Leslie or have heard her speak, you know that she has a voice — and once she walks into a room, she owns it While once told that she had a talent to be the center of attention. She responded, “I know you think that it’s a bad thing, but I don’t. I wouldn’t want to steal your moment … If you want to be loud, be loud — as long as it’s not interrupting. If you want to be reflective, be reflective. Do something that’s appropriate.”
When Leslie spoke about the most successful brands, she immediately brought up Beyonce who built her brand, but also allowed for her brand to evolve. “As I’ve evolved, I’ve learned to become brutally honest with myself when I write about things,” comments Streeter — something that makes her relatable and authentic.
While building a brand has changed over time, Leslie left us with words of wisdom for those starting out — “Mind your tweets. Mind your likes and give yourself a break for not having been the person that you thought you were going to be when you were 25, or even 30.”
what’s coming up
With this last episode of Behind the Business, we were able to dig into the power of personal branding — and we will continue to do so during our next 2 small business workshops, Personal Branding 101: How to Amplify the Power of your Personal Brand and Building a Powerful Presence Online + Off.
In addition, next month’s Behind the Business podcast, taking place on Wednesday, June 5 will feature Jules Aron, a holistic health and wellness coach, and green lifestyle expert. She is deeply passionate about a healthy, wholesome lifestyle that includes delicious and nutritious foods that fuel the body, mind and spirit and is the author of a variety of books including Zen and Tonic: Savory and Fresh Cocktails for the Enlightened Drinker and Nourish and Glow, Naturally Beautifying Foods and Elixirs.
what is “behind the business”?
“Behind the Business” is Social House’s live interview series for entrepreneurs and creatives hosted by Tiffany Lanier. Each month we’ll interview a local entrepreneur and peel back the layers of what’s behind their entrepreneurial journey, brand, and lifestyle. Our goal is to inspire, empower, and support (both emerging and established) entrepreneurs and creatives as they pursue their visionary work
about leslie gray streeter
Leslie Gray Streeter is an award-winning pop culture, entertainment, lifestyle and features journalist who is currently a columnist for the Palm Beach Post in West Palm Beach as well as a regular commentator on television and radio, a blogger and a regional media personality. Leslie is also the author of the up and coming book “Black Widow.”